Category Archives: CRM

Stop Salesforce web-to-lead spam

Salesforce web to lead form is a great way of collecting leads straight from your website into Salesforce CRM. The biggest problem is that Salesforce has not put in place a SPAM filtre for this, so once your form is out there anyone can cache it and send SPAM to your CRM as a new lead.

What about CAPTCHA

CAPTCHA alone won’t help. Since the form can be submitted from any server, once they get hold of your web to lead OID, they can cache your form, remove the CAPTCHA and continue to SPAM you.

At the moment I am using the following solution posted by Scott Hemmeter on his blog post “Stopping web to lead SPAM“. This solution is to setup a Validation Rule in Salesforce in order to avoid SPAM leads being created.

Let’s hope Salesforce will come up with a way of checking and stopping web to lead SPAM.

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GoldMine CRM Email Marketing

GoldMine CRM is a system developed by FrontRange Solutions. The biggest problem when running a CRM is doing your email marketing through it, GoldMine normally crashes at around 1000 emails if your ISP has not blocked you by then. Finding an email marketing service that syncs with GoldMine can be complicated and to tap into GM database is major task.

A company called Communicator Corps has developed an online email marketing system that can sync (bilaterally) with GoldMine CRM. Their system can update unsubscribers, generate reports, deliver 1.5 million email per hour plus all other common email marketing tasks.

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